Logo Creation

Whether it be a distinctive symbol for your company, product line, service or unique process to your organization, logos help visually identify your message and make your brand more memorable.  We strive to design logos that truly represent the concepts they symbolize and integrate with the messaging to deliver powerful and enduring results.

After countless sketches and numerous creative meetings with the client, the tagline "Your Strength is Within" was emphasized to convey the "strength" of both the patient and the organization. We created an abstract "M" featuring bold splashes of color to symbolize a strong individual who had broken through his or her challenges to emerge victorious.

To capture this new restaurant chain’s focus on providing responsibly sourced chicken, farm-fresh sides, and seasonally inspired salads, we combined a classical farm-inspired font with a rustic, hand-drawn rooster.

“Design is so simple.  That's why it is so complicated."

- Paul Rand, Famous Logo Designer

To create an inviting environment where women would feel comfortable, we developed the Rachel’s Grove logo and brand based on a French boutique theme and a color pallet that blended the purity and simplicity of white, the elegance and sophistication of black, and the healthy, natural feel of green.

To develop this logo for a new software program that helps Paradigm Tax Group’s customers manage their real estate taxes, we created high-tech mark that blended in the “A” from Ascend with existing colors and geometric shapes used by Paradigm.

“A logo derives meaning from the quality of the thing it symbolizes, not the other way around."

- Paul Rand

To better communicate the innovative nature of NOA Medical’s flexible bed systems, our design team redesigned this logo to integrate the shape of NOA’s flexible bed system within the letters of the company name.   The new, sleek design puts their product front and center and works well with a bit of animation.

It’s hard to find work more rewarding than helping Friends of Kids with Cancer.   Our design team enjoyed developing this colorful, kid friendly logo complete with a big red balloon.



Recruitment Fraud Alert

A new identity theft scam has hit the recruitment industry. It has come to our attention that fraudulent emails are being sent by fake companies posing as recruiters or posing as an employee of an organization, like Captiva, to recruit candidates.

These unofficial requests stem from Gmail accounts or fake LinkedIn/Indeed accounts and not from official company accounts. They direct users to attend a Google Hangout interview and then proceed to interview a candidate while asking for personal information. At Captiva Marketing, our first step in the applicant screening process includes an email from an official Captiva Marketing email account to schedule a traditional phone call. This request will come from an official Captiva Marketing email address and not a gmail.com address. We do not request a Google Hangout nor do we use a Gmail account with our recruiting process. Initial communications will not request sensitive information, including but not limited to social security numbers, birth dates, bank information, etc. during our interview process. While giving out personal information to organizations, please be diligent. If you have any concerns about a request coming from Captiva Marketing, please contact us at 314-822-3656 and ask for Melissa Berner.

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