Share

Historically, sharing one's news required relationships with publishers that controlled the information distributed or by holding expensive events, attending trade shows or the like.  In the digital world, the opportunities to share one's story and engage directly with customers is greater than ever.

Today's successful digital marketing strategies typically integrate many facets of PR, Social Media, Email, and Content Generation that serve to increase awareness, generate leads, retain clients, encourage referral and help generate backlinks for SEO purposes.

Share

Video Sharing

Thanks to changes in technology and consumer behavior, online video has become the fastest growing content medium and one of the most cost effective ways to build brand awareness, generate leads and educate.

Learn More >

Share

Image Sharing

For businesses providing visually appealing products, image sharing can be a great source of targeted traffic not only through their own networks but by ranking highly in the search engines.

Learn More >

Share

PR - News Sharing

Engaging with the media has historically played a role in most successful branding campaigns and the move to a digital world has expanded these opportunities exponentially as there are so many more publishers.

Learn More >

Share

Blogging

Creating content to be shared across multiple channels requires a centralized source to serve as an information hub.  Blogs are ideal for accommodating unstructured, timely information while engaging people to comment and share.

Learn More >

Share

Content Marketing

Access to information has exploded in the digital world and is causing a fundamental change as consumers – especially for B2B and complicated products - look more for education and research on products and services. 

Learn More >

Share

Recruitment Fraud Alert

A new identity theft scam has hit the recruitment industry. It has come to our attention that fraudulent emails are being sent by fake companies posing as recruiters or posing as an employee of an organization, like Captiva, to recruit candidates.

These unofficial requests stem from Gmail accounts or fake LinkedIn/Indeed accounts and not from official company accounts. They direct users to attend a Google Hangout interview and then proceed to interview a candidate while asking for personal information. At Captiva Marketing, our first step in the applicant screening process includes an email from an official Captiva Marketing email account to schedule a traditional phone call. This request will come from an official Captiva Marketing email address and not a gmail.com address. We do not request a Google Hangout nor do we use a Gmail account with our recruiting process. Initial communications will not request sensitive information, including but not limited to social security numbers, birth dates, bank information, etc. during our interview process. While giving out personal information to organizations, please be diligent. If you have any concerns about a request coming from Captiva Marketing, please contact us at 314-822-3656 and ask for Melissa Berner.

More Less
×